For years, I’ve sat down at the end of a year to write out intentions, goals, and a strategy for the following year. In the past, I’ve done it through a Cultivate What Matters Yearly Planning Guide; other times, I’ve done it throug…
This past year, I made some bold changes. First, I shut down my ten-year-old marketing agency; next, I started the Wellness and Wealth podcast. The most recent change is I’ve decided not to do 1:1 or group marketing coaching anymore. So you ma…
I fell in love with marketing the first time I went to a women's networking event, and a woman was talking about it in a way that made me feel like it was an exciting and authentic world. Soon after that event, I opened my first social media marketi…
I once did a strategy for a marketing agency I partnered with often. Part of my service is sending out surveys to their current and past customers. Unfortunately, one of the women on their customer list had also been my client in the past. When I wa…
I would compare my journey with the Law of Attraction as a bumpy road, and every time I think I have it, a bump comes up, throwing me back into contrasting situations or thoughts. During those times, it will take me a bit, but I'll realize that I ha…
When I was a child, there were two things I loved to do more than anything else, ride my bike and read books. I am a Gen X'er, so when I was little, I could ride my Hot Wheel up and down my grass hill or up and down the driveway. Unfortunately, we l…
This week I was thinking about how mindfulness and numbers can mix. The fact is, I love fun facts and numbers, especially when it comes to marketing. Although, I didn't always embrace my love for numbers. Growing up, I had heard that women love lite…
Often, when people share with me that they struggle with ideas and topics for online content, I share with them that the best thing to do is write about their most frequently asked questions. The reason for that answer is that as the person who is a…
"Everything you want is waiting for you on the other side of consistency." I don't know about you, but I have a love/hate relationship with consistency. I want to be consistent; I try to be consistent, but I fall short a lot! And here's the biggest…
Now, how do you attract your customers to you? By marketing to them, of course! But many women entrepreneurs struggle with marketing their businesses effectively simply because they feel like sales is a four-letter word. In this article on marketing…